When planning and brain storming ideas for our video we decided to added a narrative to keep the audience engaged with the story and as its quite an emotional and personal song which can relate to a wide range of people we felt we could use this to our advantage. Our first plan was for the main protagonist to end up in different locations to show that teen sex, regretful sex and "post break up sex" is a common thing but the way we have edited it, it looks like the main protagonist is at the same party throughout. We don't feel this has really impacted the video in any way as we did follow the plan of using several locations, the storyline was still follow, and the issue was addressed.
Our music video follows a simple and clear narrative throughout, not to mention its easy to follow for any age (over 16s). The main protagonist same wakes up the morning after a party and walks through the house realizing what has happening the night before. As he opens each door he enters a different scenario, all with the same meaning. As the audience can see each couple has had sexual intercourse the night before and has regrets in the morning, which is shown by the expressions on the casts face. During Sam's journey he starts to get his act together, for example retrieving his clothing and then he leaves the house leaving all the mess behind him.
Throughout the video there are clips or performance elements throughout but the narrative and storyline can still be followed. We felt we needed to spouse up the video and also take advantage of the excellent facility's at college to give it more of a professional look. Our video is a non linear narrative as we haven't followed one straight story straight through as we have added flashback type shots and performance shots throughout. Our video is also multi strand, although we have one story its linked together by multiple story lines all with the same meaning due to the multiple couples but it all unites at the end of the video
The morning after:
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