Digi Pack Inspiration

When designing the digi-pack, especially the front and back of the album i was going off a few ideas i have put together when analyzing other indie albums and there magazine promotions. Indie album covers all seem to be original and personal, whether it be using an oil painting like Bombay Bicycle Club, or a picture taken on a drug and alcohol fueled night out like The Libertines, they all tell some sort of story. Most of all i was aiming for it to be quite personal, so the audience have more of a view of the real band, which also supports the song as its personal and emotional and also because of the genre of the band itself. Alongside that i didn't want to break the stereotypical look of this kind of genres album cover as they seem to follow the same idea, for example, simple, everyday clothing, the photo focuses on the band itself and not selling them on a particular aspect such as appearance. I have used the idea of the selecting process for a cast in a music video or a modeling shoot as the pictures are very real and personal, for instance, when you audition dancers the band sometimes have a Polaroid photo of the person auditioning and i have used this idea to make the audience feel more involved in the album. Instead of using our actual cast (which could of been done just as easily) i felt getting photos from the video can sum up the emotion and feel of the album itself just by picking the album up and looking as the pictures vary, from the main protagonist in Post break up sex looking regretful and sad, to the a girl dressed up as a band member, passed out in the bath, it all relates to a wide audience.

Carrying the idea of the album cover being personal i have used the photos i have talked about in a previous post that were taken during filming to our advantage and have used them in the middle of our digi-pack. I wanted to audience to see behind the scenes photos of the making of post break up sex so i used the whole picture, including the camera and camera person instead of cropping them out in the to make them look like they where taken from the actual video itself which i did for the front and back on the album. The lyrics of 2 songs have also been added into the into the middle of the digi-pack which is seen in a lot of albums whether they are indie or not.

For example this is a picture of audition Polaroids that i have found on Google images as an example for my inspiration, comparing it to the front of our album cover.